Innovators and technologists are being called to action with the launch of a new initiative aimed at transforming agricultural extension services in Lesotho through artificial intelligence. The GenAI for Good Challenge, a joint effort by IEEE Humanitarian Technologies and the International Telecommunication Union (ITU), has issued a call for proposals to develop an AI-powered chatbot tailored to the needs of farmers across the country. With a submission deadline of December 1, 2025, the challenge seeks solutions that are mobile-friendly, context-aware, and capable of delivering timely, localized, and actionable agricultural information to users, particularly in rural areas where access to traditional extension services remains limited.
Agriculture is a cornerstone of Lesotho’s economy and food security, employing nearly 29% of the national workforce. For many rural households, farming is not only a source of income but also a means of survival. However, limited access to expert guidance on crop management, pest control, weather forecasting, and market trends often hampers productivity and resilience. The envisioned chatbot aims to bridge this gap by leveraging generative AI to provide personalized support, enhance decision-making, and ultimately improve outcomes across the agricultural value chain.
Proposals are expected to demonstrate not only technical feasibility but also social impact, scalability, and sustainability. Applicants must outline how their chatbot will function effectively in low-connectivity environments, integrate with existing agricultural systems, and remain accessible to users with varying levels of literacy and digital fluency. Considerations around data privacy, user trust, and long-term maintenance are also critical to the success of any proposed solution. The challenge encourages interdisciplinary collaboration, inviting developers, researchers, and agricultural experts to co-create tools that are both innovative and grounded in local realities.
This initiative aligns with broader global efforts to harness artificial intelligence for sustainable development and digital inclusion. By empowering farmers with intelligent, easy-to-use tools, the project seeks to reduce vulnerability, increase productivity, and promote inclusive growth in Lesotho’s farming communities. As the deadline approaches, the GenAI for Good Challenge represents a unique opportunity to apply cutting-edge technology to one of the most pressing needs in the region, ensuring that no farmer is left behind in the digital age.